2016 Logo Design Forecast 1: Flat
Flat designs will continue to dominate and not because they look clean and forthright, but because they register well in any browsing device, especially due to SVG. They load a lot faster too. Patterns, textures, shadows, gradients will give way to simpler lines and colours. These register better in print or online, in black, grey or colour, and on any browsing device. Companies will lessen or simplify their design elements making them easily identifiable, almost iconic.